Higher EdInsight

a blog of thoughts for higher education

November 2009

WYNIWYG CRM in HE… an idea whose time has come?

Yes… alpha­bet soup for sure so let’s clar­ify. WHAT YOU NEED IS WHAT YOU GET CUSTOMER RELATIONSHIP MANAGEMENT for HIGHER EDUCATION. So what does this mean? Let’s start with what’s hap­pen­ing in higher edu­ca­tion… at least from a very high level per­spec­tive. Today’s Higher Education lead­ers are fac­ing dizzy­ing change in the demo­graph­ics they serve […]



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